Section 1: Dialogue
Daniel is attending a meeting with his colleagues about a new marketing campaign. He is
actively participating and contributing ideas.
Sophie: Alright, let’s get started. We’re here today to discuss our next marketing campaign.
I’d like to hear everyone’s input on the direction we should take.
Daniel: I think we should focus on targeting younger audiences. Our current campaign
doesn’t seem to resonate with them.
Sophie: That’s a great point, Daniel. What do you think would be the best way to reach that
demographic?
Daniel: We could incorporate more social media influencers and use more interactive
content like polls or Q&A sessions.
John: I like that idea. I think we should also leverage data analytics to refine our strategy as
we go along.
Sophie: Yes, data analytics is crucial. What about the design aspect of the campaign? Any
thoughts, Clara?
Clara: I think we should keep the visuals simple and use bright colors that appeal to
younger consumers. I’m also thinking of experimenting with more dynamic layouts.
Daniel: I agree with Clara. And we should definitely focus on storytelling to make the
campaign more engaging.
Sophie: Great suggestions all around. Let’s summarize what we’ve discussed so far and
divide tasks accordingly.
Section 2: Vocabulary List
Phrasal Verbs:
● Focus on → Pay attention to or emphasize something.
● Incorporate → Combine something into a whole.
● Leverage → Use something to maximum advantage.
● Keep it simple → Avoid overcomplicating things.
● Experiment with → Try new ideas or methods.
● Summarize → Recap or briefly outline the main points.
Idioms:
● Focus on the bigger picture → Consider all factors and the overall goal rather than
getting bogged down in details.
● Get the ball rolling → Start an initiative or action.
● On the same page → Agree on a particular issue or goal.
Section 3: Conversation Questions Using the Expressions
- How do you usually focus on the most important issues in a meeting?
- Have you ever had to incorporate a new idea or plan into an existing project?
How did you manage it? - What’s the best way to leverage team strengths to achieve a project’s goal?
- When working on a team, how do you keep things simple and avoid confusion?
- Can you think of a time when you had to experiment with a new approach at
work? What were the results? - How do you usually summarize the main points at the end of a meeting?
- Why is it important to focus on the bigger picture when working in a team?
- How do you usually get the ball rolling when starting a new project with your
team? - How do you ensure everyone is on the same page when working with others?
- What’s your approach to contributing ideas in team meetings?
Section 4: Comprehension and Creative Writing Questions
- What did Daniel suggest to target younger audiences in the marketing
campaign? - Why did Sophie think data analytics was important for the campaign?
- How did Clara contribute to the discussion about the campaign design?
- What was the overall goal of the meeting in the dialogue?
- Write about a time when you had to focus on a specific issue in a meeting. What
was the outcome? - Describe a situation where you had to incorporate feedback into your work
during a team project. - What’s an example of a time when you had to experiment with a new idea at
work? - Imagine you are leading a meeting. How would you get the ball rolling and
ensure everyone is on the same page? - Think of a time when you had to summarize a long discussion. What were the
main points you focused on? - How do you ensure that your input in team meetings is always clear and
effective?